Your privacy matters to us. This policy explains exactly what personal data 97prk collects from Pakistani users, how it is processed, who it is shared with and what rights you have over your information.
A plain-English summary of our core data practices. Full details follow in the policy sections below.
We collect registration details, identity documents, transaction records, device and browser data, and betting activity. We collect only what is necessary to operate the platform and meet regulatory obligations.
Your data is processed to provide our services, verify your identity (KYC), detect fraud, comply with anti-money laundering obligations, and where you have given consent, send you relevant promotions and updates.
We share data only with regulated third parties required to deliver our services — including payment processors, identity verification providers, game studios and regulatory authorities. We never sell your data.
Data is encrypted in transit and at rest using industry-standard protocols. Access is restricted to authorised personnel on a need-to-know basis. We conduct regular security assessments of our systems.
You have the right to access, correct, delete or restrict the processing of your data, to receive a portable copy of it, and to withdraw consent where processing is based on consent. See Section 9 for full details.
Account data is retained for the duration your account is open, plus an additional retention period required by applicable regulations — typically five to seven years after account closure, in line with AML obligations.
97prk ("we", "us", "our", "Platform") is an English-language online betting and live casino information platform accessible at https://97prk.cam, designed primarily for Pakistani users. We are committed to protecting and respecting your privacy. This Privacy Policy sets out the basis on which any personal data we collect from you, or that you provide to us, will be processed.
This policy applies to all users of the 97prk Platform, including visitors who browse without registering, registered account holders, and users who contact us for support. Please read this policy carefully before using the Platform. By accessing or using 97prk, you acknowledge that you have read and understood the practices described in this policy.
97prk does not hold a Pakistani gambling license and does not claim to be regulated by the Government of Pakistan, the Pakistan Telecommunication Authority (PTA), the State Bank of Pakistan, or any Pakistani provincial authority. The Platform operates under a license issued by the relevant authority in the jurisdiction where 97prk is registered. Nothing in this Privacy Policy constitutes legal advice, and Pakistani users are responsible for assessing their own obligations under applicable local law.
Summary: This Privacy Policy explains what personal data 97prk collects, why we collect it, how we protect it, who we share it with, and what rights you hold over your information. We process data in accordance with the data protection laws applicable in our licensing jurisdiction. Pakistani users should be aware that Pakistan's data protection framework continues to evolve and that this policy reflects 97prk's obligations under its applicable regulatory regime, not Pakistani domestic law.
The following definitions apply throughout this Privacy Policy:
| Term | Meaning |
|---|---|
| "Personal Data" | Any information that identifies or can reasonably identify a living individual, directly or in combination with other data. |
| "Processing" | Any operation performed on personal data, including collection, storage, use, disclosure, erasure or destruction. |
| "Data Controller" | 97prk, which determines the purposes and means of processing your personal data. |
| "Data Processor" | A third party that processes personal data on behalf of 97prk under a written data processing agreement. |
| "KYC" | Know Your Customer — the identity and age verification process required before withdrawals or at 97prk's discretion. |
| "AML" | Anti-Money Laundering — regulatory compliance procedures applied to financial transactions on the Platform. |
| "Cookies" | Small text files placed on your device by the Platform to enable functionality, analytics and personalisation. |
| "Account" | A registered user account on the 97prk Platform. |
We collect personal data in three principal ways: data you provide directly, data we collect automatically when you use the Platform, and data we receive from third parties. The categories below set out what we collect and why.
3.1 Data You Provide Directly
| Category | Examples | When Collected |
|---|---|---|
| Identity Data | Full name, date of birth, CNIC number, passport number, nationality | Registration and KYC verification |
| Contact Data | Email address, mobile number, residential address (including city — e.g., Karachi, Lahore, Islamabad) | Registration and account updates |
| Financial Data | Deposit and withdrawal transaction records, payment method references (e.g., Easypaisa wallet ID, bank account details), PKR balances | Cashier transactions and KYC/AML review |
| Identity Documents | Scanned or photographed CNIC, passport, utility bill or bank statement submitted for KYC | KYC verification process |
| Communications Data | Content of support tickets, live chat transcripts, email correspondence | Customer support interactions |
| Responsible Gambling Data | Self-exclusion requests, deposit/loss limit settings, cool-off period selections | Responsible gambling tool usage |
3.2 Data Collected Automatically
When you access the Platform, we automatically collect certain technical and behavioural data, including:
3.3 Data Received from Third Parties
We may receive personal data about you from third parties in the following circumstances:
97prk uses your personal data only for defined, legitimate purposes. The following table summarises how and why we process your data:
| Purpose | Data Used |
|---|---|
| Account creation and management | Identity data, contact data, login credentials |
| Age and identity verification (KYC) | Identity data, identity documents, date of birth |
| Processing deposits and withdrawals | Financial data, identity data |
| Fraud detection and prevention | Financial data, usage data, device and network data |
| AML compliance and regulatory reporting | Identity data, financial data, transaction history |
| Providing customer support | Identity data, contact data, communications data |
| Personalising your Platform experience | Usage data, betting history, cookie data |
| Sending promotional communications (with consent) | Contact data, betting preferences |
| Responsible gambling monitoring | Betting activity, deposit data, responsible gambling settings |
| Platform security and maintenance | Device data, network data, usage data |
| Legal and regulatory compliance | All categories as required by applicable law |
Marketing Communications: We will send you promotional emails, SMS or in-platform notifications about bonuses, PSL betting markets, ICC T20 specials and new Platform features only if you have given your explicit consent during registration or at a later point in your account settings. You may withdraw consent at any time by updating your communication preferences or contacting support at [email protected].
97prk processes your personal data on one or more of the following legal bases, in accordance with the data protection legislation applicable in our licensing jurisdiction:
97prk does not sell, rent or trade your personal data to any third party for their own marketing purposes. We share your data only in the following circumstances and only to the extent strictly necessary:
6.1 Service Providers and Data Processors
We engage carefully selected third-party service providers who process data on our behalf and under our instruction, bound by data processing agreements. These include:
6.2 Regulatory and Legal Disclosure
We may disclose your personal data to regulatory authorities, law enforcement agencies, courts or other public bodies where we are legally required to do so, including under AML legislation, sanctions compliance or court order. We will, where legally permitted, notify you of such disclosure.
6.3 Business Transfers
In the event of a merger, acquisition, restructuring or sale of all or part of 97prk's business assets, your personal data may be transferred as part of that transaction. We will provide notice on the Platform and, where required, seek your consent before your data is transferred to a new controller operating under a materially different privacy policy.
6.4 Responsible Gambling Organisations
Where required by our licensing obligations or where you have requested self-exclusion, we may share limited data with recognised responsible gambling registries or support organisations to give effect to your exclusion request.
97prk uses cookies and similar tracking technologies to operate the Platform, remember your preferences, analyse usage patterns and, where you have consented, serve relevant content. The following categories of cookies are used:
You can control cookies through your browser settings. Please note that disabling all cookies may prevent certain features of the Platform from functioning correctly. Our full Cookie Policy is incorporated into this Privacy Policy by reference.
97prk retains your personal data only for as long as necessary to fulfil the purposes for which it was collected and to comply with applicable legal, regulatory and operational requirements. The following retention periods apply as a general guide:
After the applicable retention period expires, your personal data will be securely deleted or anonymised so that it can no longer be associated with you. Where deletion is not immediately possible due to technical constraints, we will ensure your data is isolated and protected from any further processing until deletion can be completed.
Subject to applicable data protection law and certain exceptions, you have the following rights in relation to your personal data held by 97prk. To exercise any of these rights, please contact us at [email protected]. We will respond within the timeframe required by applicable law — typically within 30 days of receiving a valid request.
How to Exercise Your Rights: Submit your request in writing to [email protected] with the subject line "Data Rights Request". Please include your registered email address and, where applicable, your Account ID. We may ask you to verify your identity before processing your request to prevent unauthorised disclosure. We will not charge a fee for processing reasonable requests.
97prk implements technical and organisational security measures designed to protect your personal data against accidental loss, unauthorised access, disclosure, alteration or destruction. These measures include:
While we take data security seriously and apply industry best practices, no transmission over the internet or electronic storage system is completely secure. You are responsible for keeping your account credentials confidential and for notifying us immediately if you suspect unauthorised access to your Account.
The 97prk Platform is strictly for adults. Access is limited to individuals who are 18 years of age or older, or the higher minimum age required by the operator's license jurisdiction. We do not knowingly collect personal data from anyone under the applicable minimum age.
During registration, you are required to confirm your date of birth and agree that you meet the minimum age requirement. We reserve the right to request identity documents to verify age at any point. Where we discover that an account has been created by or on behalf of a person under the applicable minimum age, we will:
97prk operates in a global technology environment. Your personal data may be transferred to, stored and processed in countries other than Pakistan, including countries where 97prk's servers, processors and service providers are located. These countries may have data protection laws that differ from those in Pakistan.
Where we transfer personal data internationally, we implement appropriate safeguards to ensure that your data receives a level of protection consistent with applicable data protection standards. These safeguards may include:
By using the 97prk Platform, you acknowledge that your personal data may be transferred internationally as described above. If you would like further information about the safeguards we apply to international transfers, please contact us at [email protected].
97prk reserves the right to update or amend this Privacy Policy at any time to reflect changes in our data processing practices, operational requirements or applicable law. The "Last Updated" date at the top of this page indicates when the most recent version came into effect.
Where changes are material — meaning they could significantly affect your rights or the way we process your data — we will provide advance notice by posting a prominent notice on the Platform and, where we hold your email address, by sending you a direct notification. Non-material updates (such as clarifications of existing practice or typographical corrections) may be made without prior notice.
Your continued use of the Platform following the effective date of any amended Privacy Policy constitutes your acknowledgement of the revised policy. If you do not agree with any changes, you should close your Account and cease using the Platform before the changes take effect.
We recommend bookmarking this page and reviewing it periodically, particularly before making significant account transactions or when returning to the Platform after a period of absence.
If you have any questions, concerns or complaints about this Privacy Policy or the way in which 97prk processes your personal data, please contact our support team. Support is available in both English and Urdu via email and live chat. No telephone support is currently offered.
Please include your registered email address and Account ID in all correspondence. For data rights requests, use the subject line "Data Rights Request". For general privacy enquiries, use "Privacy Enquiry". We aim to respond to all queries within five business days.
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